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Web Sites designed while Creative Director and Art Department Head for Spectral Resources and Harte-Hanks Interactive Division, 1995-2004.
Harte Hanks is a Direct Marketing Agency, working in many verticals with an emphasis on the Pharmaceutical Corporations.Harte-Hanks closed the Lake Katrine Unit in 2004.
Creative direction of web designs, CD interfaces, and animations for major pharmaceutical, automotive and financial companies to leverage various brands on the Internet such as Celebrex, Bextra, and Xolair, Ford and Volvo. Responsible for client presentations and proposals, production scheduling, project estimates, timelines and traffic, budget development and purchasing. Established best practices and procedures for the creative department. Educated HHI staff at ‘Lunch and Learn’ presentations.
Designed interactive products: Computer Based Training CDs, Cost models, and Flash products (Mechanism of Action, Disease Education for Consumers). Clients included: Pfizer, Genentech, Bristol-Meyers Squibb, Novo-Nordisk, Smith Klein Beecham, Boinger-Ingelheim, Volvo, Ford, et al...
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